The Lost Ring is a new ARG that was created for the 2008 Olympic Games in Beijing, it is sponsered by McDonald’s and the International Olympic Committee. For those who don’t know what ARG (Alternate Reality Game) is it is basically an online gaming where the gamer along with many other gamers around the world try to solve a mystery, using clues, puzzles, artifacts, pictures, and other real world facts via multimedia (websites, forum rooms, phone numbers ect..). 

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I know I promised a more thorough review of Grand Theft Auto IV, and it would have come sooner but to be honest, I can’t stop playing the damn game. Before I go any further though, let me say that I’ve spent a total of less than two hours on the previous games in this series. The gimmicky arcade style always turned me off and I found the controls too wonky to play them at length. I like my games to have at least some semblance of a storyline that takes itself seriously, even if there aresome lighthearted moments peppered in. GTA IV finally achieves what I knew this franchise was capable of with a compelling, almost cinematic storyline.

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This June, Team Ninja and Microsoft will be unleashing the highly anticipated sequel to the incredibly successful Ninja Gaiden. Seeing a beloved series from my childhood get resurrected is always a dicey situation, but the new Ninja Gaiden series has been a pleasant surprise. Judging by the screenshots we have for you after the jump, the sequel is no slouch either. Check ‘em out!

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There is something to be said about faith. Once you have a hold of it, you’re either a slave or a motivator. Arif Gursel, who serves as a technical evangelist at Microsoft, interestingly tip-toes the line between those two worlds. His name is associated with Microsoft platforms such as Windows Vista, Xbox360 and Zune. With his tech savvy mind aligned with the culture of hip hop, Gursel looks to push the impact of digital media technology via the entertainment industry.

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I can usually come up with an ill title to fit the mood of the product that The Evil Collector is talking about, but with Rockstar Games illest title selling over 65 million copies of its Grand Theft Auto series, it’s hard to come up with the right thing to say. So, I guess I’ll say it like this:

Grand Theft Auto is going to be one the most visually gratifying games to have dropped in a long while. (more…)